Pathamawan Sathaporn, more closely known as Linda currently heads the CEO role for GroupM Thailand and is also the President of the Media Advertising Association of Thailand (MAAT). She is a homegrown company leader, starting her career at Mindshare Thailand, one of GroupM's media agencies in 2006 to Managing Director in 2014 before helming the CEO role. Linda continues to build the reputation and creditability of the brand agencies of EssenceMediacom, Mindshare, and Wavemaker through scale - being the largest media agency network, handling more than half of the top 20 clients of the industry, and delivering the most innovations and awards wins to her clients rosters in Thailand. Linda is also a board member for the Marketing Association of Thailand (MAT) and the Thai Management Association (TMA).

Chayanisa Karoonkorn is a seasoned digital and media professional, currently serving as Media Director at L'Oréal Thailand. She oversees media strategy and drive media innovation to help brands optimize consumer reach and generate growth. Her extensive experience spans international FMCG, including the beauty industry, and Thailand’s top e-commerce platforms. Her strong marketing sense and deep understanding of digital ecosystems and consumer behavior enable her to create successful digital strategies that drive brand engagement and sales.

Rath Takulthai serves as the Chief Marketing Officer of Food Passion, leading the marketing strategy to drive sustainable growth across all restaurant brands under the company. With a deep understanding of consumer needs, he has played a pivotal role in shaping innovative marketing campaigns and business strategies. He holds an MBA from the National Institute of Development Administration (NIDA) and has been with Food Passion since 2014. Over the past eight years, he has been instrumental in the success of Bar B Q Plaza and other brands, spearheading strategic marketing initiatives and the development of the company's delivery business. Before joining Food Passion, Rath accumulated over a decade of experience in the restaurant industry, including a leadership role in marketing at Yum Restaurants. His extensive expertise continues to drive the brand's market leadership and innovation.

• Former strategic planner in advertising and marketing communications at leading global advertising agencies. • Speaker, consultant, and lecturer specializing in advertising, content, and marketing communications for organizations and universities. • Honorary Advisor at the Advertising Association of Thailand (AAT). • Jury member for prestigious advertising and creative awards, including ADMAN, Epica, YouTube Works, White Square, and more.

A marketing & digital media specialist with more than 10 extensive years of experience. Pan is currently in charge as the Director of Marketing & Development that leverage industry knowledge to provide key insights and strategic recommendation for clients' growth in business or product across GroupM agencies; Mindshare, EssenceMediacom, Wavemaker and mSix&Partners. Among Pan's portfolio in consumer research, he is known and specialised in the behaviour of the Thais; the ways of life, media connection and purchase intention.

With two decades of experience across both agency and client-side roles, Paphop is a trailblazer in digital marketing, media, and content. As the leader of the Goat Agency, GroupM's premier Content & Influencer Marketing Solution, he is revolutionizing how brands engage with audiences through data-driven storytelling, strategic influencer collaborations, and cutting-edge technology. Passional about the power of content and influence, he excels in developing innovative, result-driven strategies that enhance brand visibility, drive engagement, and deliver measurable impact. By seamlessly merging creativity with analytics, he ensures brands stay at the forefront of an ever-evolving digital landscape.

Danielle West is a visionary digital transformation leader with over 26 years of experience driving innovation and measurable results across Asia, the UK, and the US. A recognized expert in digital transformation, data strategy, strategic planning, brand leadership, and analytics, Danielle has a proven track record of delivering results across B2B and B2C verticals excels, enabling organizations to adapt, grow, and thrive in dynamic markets. With a career spanning leadership roles at global organizations like Adobe, SAS, GroupM Nexus, and Appsflyer, Danielle has spearheaded transformative initiatives, including developing global measurement strategies for, driving a 500% uplifts through strategic collaborations and UX testing. Danielle’s expertise in 1st-party data strategies, CDPs, and AI-powered solutions has enabled organizations to optimize customer journeys, personalize experiences, and achieve measurable growth. Currently serving as Senior Transformation Consultant at GroupM Nexus, Danielle advises leading brands on data strategy, advanced measurement, journey mapping / optimisation, AI and audience growth strategies. A dynamic speaker and thought leader, she has presented at major industry events across APAC and EMEA. She is passionate about leveraging data and market insights to challenge biases, drive innovation, and create meaningful impact. Join Danielle as she shares insights on data partnerships, data clean rooms, and strategic data models, offering actionable strategies to harness the power of data for transformative business outcomes.

I'm a marketer who has a passionate in advertising and marketing. With 17 years of experiences spanning diverse industries and working with both global and local brands. My current roles as a regional media planning hub for SEA based in Bangkok and also working closely with local clients to drive the client's business outcomes driven through performance media, data and technology.

For 8 years, I have transformed marketing activities through innovative marTech solutions. From strategy to devOps governance, I guide top enterprises - from the fast-moving world of FMCG to the connected landscape of Telco, the customer-centric realm of Retail, the data-driven sphere of Finance, and the cutting-edge industry of Automotive - to unlock their full potential.

Jirapat serves as the LINE Ads Product and Marketing Strategy Team Lead at LINE Thailand. He leads the team in planning the strategic development of LINE Ads and executing go-to-market strategies to introduce LINE Ads into the Thai market. His goal is to drive the success and growth of LINE Ads as a leading and effective advertising tool for businesses in the ever-evolving digital marketing landscape.

Christina Oh is Head of Sales, Malaysia & Thailand at DoubleVerify, responsible for consulting with global brands to integrate DoubleVerify solutions within paid media and marketing services. Prior to joining DoubleVerify, Christina has 14 years of media agency experience leading global to regional to local accounts within Tourism, Studio, Automotive, Luxury, Hospitality, CPG, FMCG, and many more sectors. She started her career out in Los Angles being part of the first digital team for Paramount Studios where she continued to drive that passion into Singapore the last 12 years. Through her experience with all the big media agencies, she has built strong partnerships and relationships with clients and agencies across the region and decided to move to ad-tech to continue her love for the digital ecosystem.

Industry Leader in Marketing, Media, and Business Development With 18 years of experience in marketing, media sales, and business development, Audy is a seasoned industry leader known for driving strategic growth and innovation. She played a pivotal role in establishing Facebook’s presence in Thailand in 2011, contributing to the tech giant’s expansion in the region. In 2025, Audy was appointed Head of GrabAds, GrabForBusiness, and GrabGifts at Grab Thailand, where she leads the strategic commercial direction, spearheading business development and expansion across all enterprise solutions. Since joining Grab in 2021 as Head of GrabAds Thailand, Audy has been instrumental in establishing and scaling the platform’s advertising business. She has successfully implemented holistic strategies that enable advertisers, agencies, and merchants to connect with consumers through innovative marketing solutions and seamless online and offline advertising experiences. Her leadership and contributions led to an expanded role overseeing GrabForBusiness and GrabGifts, further driving growth in the B2B segment. Prior to Grab, Audy held senior leadership positions in marketing and commercial development at Universal Music Group, a global leader in the entertainment industry. Her extensive expertise in brand strategy, digital transformation, and business growth has made her a key figure in shaping the marketing and media landscape in Thailand.

Yuke (Rui Hu) is the General Manager of Global Business Solution at TikTok Thailand, with a mission to lead the organization’s business strategy, partnerships, and operations across the region. With over a decade of experience in digital marketing, e-commerce, and technology, Yuke has held key leadership roles across Douyin and TikTok in the US and Southeast Asia, Nike Direct Digital Commerce in Greater China, and Tencent Ads in China, driving business growth and platform innovation. He holds a Master’s degree in Computer Science from The University of Melbourne and Monash University, and is currently based in Singapore and Bangkok, where he continues to help businesses unlock growth opportunities on TikTok.

Over 23 years of expertise in the advertising industry, Pattanee is a passionate leader dedicated to driving business growth, brand strategy, and client-centric innovation. Her extensive experience in business partnerships, brand management, and account leadership at top-tier advertising agencies has shaped her deep understanding of consumer engagement, media strategy, and experiential marketing. As the Head of CX & Marketing Strategy at Plan B Media, she is committed to elevating brand experiences and redefining audience engagement by transforming OOH media into an immersive, high-impact platform that seamlessly blends technology, creativity, and real-world interaction. With a keen focus on insight-driven marketing, consumer behavior, and strategic storytelling, she helps brands amplify their impact through innovative, high-performing OOH media solutions. Pattanee continues to lead initiatives that push the boundaries of OOH media, leveraging emerging technology and cultural insights to create brand experiences that captivate, inspire, and drive real-world impact.

Over 25 years of extensive experience in multinational companies across various industries, both internationally and domestically. He has a strong background in business development, marketing, brand advertising, and account management. Having worked with leading global MNCs across industries such as music & entertainment, retail, franchising, sports and food & beverage, Khun Nattaporn has a proven track record of success in both regional and global roles, including time spent in Australia and Singapore. He is also highly experienced in the OTT platform industry, where he has successfully launched new business models and led the success of content licensing in international markets, forging strong partnerships with key industry players. He holds an Executive Education Certificate in Marketing & Sales Excellence from INSEAD, Singapore, and a Master of Commerce and Economics from the University of New South Wales (UNSW), Sydney, where he specialized in marketing and received recognition for his work.

With over a decade of experience in media, ad tech, and AI-driven advertising, Wasinee Chongmeesuk has established herself as a leader at the intersection of strategy, innovation, and business impact. As the Country Director of Silverpush Thailand, she is at the forefront of transforming how brands connect with audiences through AI-powered contextual targeting—eliminating reliance on cookies and outdated approaches. Before transitioning into ad tech, Wasinee spent years in media agencies, crafting digital strategies for some of the world’s biggest brands. Her deep understanding of both brand needs and media partner expectations enables her to bridge the gap between strategy and technology, leveraging AI to create smarter, more effective advertising solutions. Beyond driving commercial growth and pioneering AI adoption in advertising, Wasinee is passionate about mentorship, knowledge-sharing, and shaping a future where marketing goes beyond noise to deliver meaningful engagement.

Chris has 17 years experience within digital advertising, with a focus on programmatic and agency partnerships. His career has spanned both the UK and Asia Pacific markets, on both the buy and sell side. Chris currently leads commercial operations for Thailand and Vietnam.